Diner Designed

A Plan for Personalisation

The dining experience is evolving beyond generic customisation, moving towards more interactive and personalised experiences. Diners are increasingly seeking to participate in meal creation and modification, craving a sense of ownership and engagement with their food.

This shift is driven by several factors, including a growing desire for personalised and immersive dining experiences, a preference for curated choices, and the technological advancements that are reshaping how meals are ordered, made and presented.

Eric Chua, UFS Executive Chef in Singapore, Vietnam and Cambodia, offers his insight into how restaurants can effectively meet the growing demand for personalisation.

Key Strategies for Personalisation:

Create Topping Stations: Set up a salad or wrap bar with a variety of toppings, allowing diners to craft their own dishes.

Custom Dressing Stations: Introduce a variety of interesting dressings and sauces, enabling patrons to mix and match and create unique flavour combinations.

Offer Flavour Profiles: Provide diners with a choice of dynamic flavour profiles, such as spicy, tangy or sweet, to incorporate into their dishes.

Build-Your-Own Options: Offer a selection of base ingredients for salads, bowls or wraps, so that diners can choose their preferred proteins, vegetables and grains.

Seasonal Specials: Rotate seasonal ingredients and limited-time offerings to encourage repeat visits and provide fresh, exciting options.

Feedback Loop: Encourage diners to provide feedback on their personalised dishes, allowing the restaurant to refine offerings and build a closer relationship with its clientele.

Encourage Sharing: Create a “custom dish of the week” and incentivise diners to share their creations on social media, promoting your restaurant organically.

Gaggan Anand: Redefining the Dining Experience

India's Gaggan Anand, Asia's most awarded chef, is renowned for his rebellious and experimental approach to Indian cuisine. At his eponymous restaurant in Bangkok, Gaggan, he pushes the boundaries of fine dining, creating a culinary experience that is as much about performance as it is about food.

A Theatrical Feast

At Gaggan, guests are invited to abandon their preconceived notions of fine dining and embrace a multi-sensory experience that is playful yet profound. The restaurant's intimate setting, with just 14 seats arranged around an open kitchen, allows diners to witness the culinary magic firsthand. Dishes are presented with theatrical flair, accompanied by music, light shows and even singing and dancing by the kitchen team.

A Culinary Journey Through Memories

Gaggan's menu reflects his own personal journey, showcasing his memories and experiences from India and around the world. Each dish is a carefully crafted story, told through innovative techniques and surprising flavour combinations. From a broccoli cookie that melts in your mouth to a dessert waffle topped with foie gras and coffee, Gaggan's creations challenge the palate and ignite the imagination.

“In today's Gaggan, guests taste my memories,” says Chef Anand, highlighting the personalised nature of the dining experience.

The Yoghurt Explosion

One of Gaggan's signature dishes is the “yoghurt explosion”, a delicate bubble filled with intense flavours that bursts in your mouth, creating a symphony of taste and sensation. This playful and innovative creation is a testament to Gaggan's ability to transform simple ingredients into extraordinary culinary experiences.

Embark on a Culinary Adventure

At Gaggan, diners embark on a culinary adventure that is both personal and unforgettable. The experience is a tribute to the power of food and its ability to transcend boundaries and connect us to our shared humanity.